Extinction Rebellion is Greenpeace’s revolutionary younger sister
There was a time when Greenpeace was the most radical climate organisation going.
That time has definitely passed.
Greenpeace has become the rebellious older sister to Extinction Rebellion’s antics.
Greenpeace parachutes into a football stadium quite peacefully, though a little disruptively.
While Extinction Rebellion turns up at every anti-authority protest going and climbs on trains and stops traffic.
Coming of age
While I have no doubt that some of the same people are involved: Greenpeace has come of age, much like The Body Shop.
Once groundbreaking environmental movements and brands seem older, more assured and more established.
Whereas younger brands and movements grab headlines and draw in consumer pounds.
In the 1970s and 80s these people were upstarts, now they are successful old hippyish parents to a wilder, much more environmentally conscious generation.
How far have we come?
Yet does this wildness have something to do with how little actual ground has been won by the environmental movement, as oil companies go from strength to strength and we look back over half a century of seemingly oil-inspired politics and interventions.
Is the tide about to turn?
Or will Extinction Rebellion too, come of age in a world continuing to pay a huge environmental cost that is being ignored by corporate greed?